The 80/20 of Content Creation for Busy Parent Founders

Let’s be honest, as a parent founder, your to-do list is longer than a CVS receipt. Between running a business, raising kids, and trying to remember the last time you drank water, content creation can feel like one more thing you don’t have time for. But here’s the secret, you don’t have to do it all.

The 80/20 rule also known as the Pareto Principle says that 80% of your results come from 20% of your efforts. In other words, focus on the stuff that actually works and skip the rest. It’s like parenting: you don’t need to be perfect, just good enough to keep everyone alive and mostly happy.

When it comes to content creation, the 80/20 rule is your best friend. Instead of trying to be everywhere and do everything, focus on the platforms, formats, and strategies that give you the biggest bang for your buck.

Start by figuring out where your audience hangs out. Are they scrolling Instagram, watching YouTube, or reading blogs? Pick one or two platforms and go all in. Trying to be on every platform is like trying to cook dinner, help with homework, and answer emails at the same time it’s not going to end well.

Next, focus on the type of content that gets results. For most businesses, that means educational, entertaining, or inspiring content. Think how-to guides, funny stories, or motivational posts. If your audience feels like they’re getting something valuable, they’ll keep coming back.

And don’t overthink it. Your content doesn’t have to be perfect it just has to be real. People don’t want polished; they want relatable. They want to know that you’re a real person with real struggles, just like them. So show them the mess. Share the behind-the-scenes. Let them see the chaos of building a business while raising kids.

Of course, creating content is only half the battle. You also need to get it in front of people. That’s where repurposing comes in. Take one piece of content and turn it into five. Write a blog post, then turn it into a social media post, a video, and an email. It’s like meal prepping, but for content.

Feeling overwhelmed? Don’t worry you don’t have to figure this all out on your own. Here’s a quick CTA that might just make your life a little easier:

Ready to Scale Your Website or AI Tool’s SEO and Traffic?

 Boost your website or app’s visibility and connect with a like-minded AI community with our streamlined directory submission service. Save up to 70 hours of marketing time while we handle the heavy lifting for you.

Here’s what you’ll get:

 📊 Key details like Domain Rating (DR), monthly visits, submission experience, and pricing.

 🚀 Manual submission to 100+ directories to build backlinks and boost SEO.

 👥 Attract early adopters and potential customers to grow your user base.

 📈 Drive more traffic to your startup and increase your online presence.

Don’t let your AI ability get lost in the noise. let us help you stand out.

Submit Your Startup

Now, back to the grind. Another way to save time is to batch your content. Set aside a few hours each week to create multiple pieces of content at once. It’s more efficient than trying to create something new every day, and it frees up time for other things like eating lunch or pretending you have it all together.

And let’s not forget about automation. Tools like Buffer, Hootsuite, and Later can schedule your posts for you, so you don’t have to remember to hit “publish” in the middle of a diaper change.

Before we wrap up, here are some quick takeaways to help you apply the 80/20 rule to your content creation:

↳ Focus on the platforms where your audience hangs out.
 ↳ Create content that’s educational, entertaining, or inspiring.
 ↳ Don’t aim for perfection aim for real.
 ↳ Repurpose your content to save time and reach more people.
 ↳ Batch your content to work more efficiently.
 ↳ Use automation tools to schedule your posts.
 ↳ Track your results to see what’s working and what’s not.
 ↳ Let go of the stuff that doesn’t move the needle.
 ↳ Remember: progress is better than perfection.

So, there you have it the 80/20 of content creation for busy parent founders. It’s not about doing more; it’s about doing what matters. Focus on the 20% that gets results, and let the rest go.

Now go forth and create. Or take a nap. Either way, you’ve got this.

FAQs

1. What is the 80/20 rule?
    It’s the idea that 80% of your results come from 20% of your efforts.
2. How do I figure out where my audience hangs out?
    Look at your analytics, ask your audience, or research your niche.
3. What type of content should I create?
    Focus on content that educates, entertains, or inspires your audience.
4. How do I repurpose content?
    Turn one piece of content into multiple formats, like blog posts, videos, and social media posts.
5. What tools can help me save time?
    Use tools like Buffer, Hootsuite, or Later to schedule your posts.
6. How do I track my results?
    Use analytics tools to see which content performs best.
7. What if I don’t have time to create content?
    Batch your content and focus on quality over quantity.
8. Do I need to be on every platform?
    No, focus on one or two platforms where your audience is most active.
9. How do I stay consistent?
    Create a schedule and stick to it, even if it’s just once a week.